SIGG CEO Steve Wasik disses the French
August 27, 2008
The new American CEO of SIGG takes a moment to share his thoughts about other cultures in a recent interview posted by courant.com.
He paints the French with a broad stroke, saying, “The French are notorious for going to a meeting to decide to have a meeting.”
Of the Swiss he says, “They are very action-oriented.” and the Swiss “…don’t behave like Americans.”
Of the Americans he says, “We tend to think there is one way, and that’s the American way.”
The CEO is no fan of the French; juste une autre raison pour laquelle ma SIGG sucks. (oh, and they don’t care much for the Inuit, either).
